Public Relations

PR is to facts what a weave is to fibres. It is context. It is associations. It is the crafting of narratives which explain the world, and therefore implicitly set its priorities. It is the making of associations between objects and feelings, thereby implicitly setting the value of objects. Laws with bad PR are unenforceable, whereas good PR requires no laws.

PR has created the civilization we know, for better or for worse: Laws come after a PR victory has been achieved.

The only way to fight PR is with PR. Silence is surrender.

Articles in this series:

• PR Responsibility

Anthony Lissot

View posts by Anthony Lissot

Anthony has a long history of volunteering with organizations such as Amnesty International and Union for Concerned Scientists. These experiences led to the founding of the Schwarz10 project house, which provided infrastructure for activist projects, such as Rockzipfel and Extinction Rebellion. It has also provided occasional meeting space for numerous external projects. The various informational pamphlets written during this time form the basis of the Activersity curriculum.